Inter Rhône

Dynamic and committed, Inter Rhône brings together professionals in the winegrowing and trade sectors of the Rhône Valley. It coordinates promotional, economic and technical actions for the region's AOC wines: Côtes du Rhône (regional, villages or Crus), Costières de Nîmes, Clairette de Bellegarde, Luberon, Ventoux, Grignan les Adhémar, Côtes du Vivarais, Duché d'Uzès, Château-Grillet, Crémant de Die, Clairette de Die, Chatillon en Diois, Coteaux de Die, Muscat de Beaumes de Venise and Rasteau natural sweet wines and Côtes du Rhône wine eaux-de-vie (or Fine des Côtes du Rhône).

The interprofession acts according to three fundamental principles: the representativeness of professional families, equal balance between trade and production and unanimity for all major decisions. Inventive and responsible, Inter Rhône is committed to working alongside its members. Objective: to raise awareness of the region’s wines in France and in more than 15 markets in Europe, Asia and North America.

To promote its wines, the interprofessional organization develops a communication strategy specific to each market based on consumption habits and distribution networks… Its mission is to discover and promote all the riches of the AOCs of the Rhône Valley in France and abroad. It creates and finances - on behalf of the different appellations - promotional actions or advertising campaigns, aimed at the general public and professionals in distribution, catering and wine merchants.

Inter Rhône organizes events in retail stores, guided tastings and training courses. It also promotes meetings with professionals and the general public by organizing or participating in numerous international trade fairs and events. Finally, in France, it is heavily involved in creating a rich and high-quality wine tourism offering, through wine routes, a “Cellar Welcome Charter” and the establishment of training courses for its winegrowers.

Finally, it offers real technical support to the AOC vineyard: equipped with a high-performance laboratory, its teams of experts conduct technical, scientific and oenological research work, with a single objective: to guarantee the quality, safety and authenticity of AOC wines. To this end, the Inter Rhône Technical Service writes studies and publications that you can find in the Members' Area.

Discover Inter Rhône’s partners

For the year 2024 based on 2023 data, the gender equality index is 95 points out of 100.

Inter Rhône, the interprofessional organization for AOC Côtes du Rhône and Rhône Valley wines, has been promoting and developing the economic and technical aspects of all Rhône Valley wine appellations in France and internationally for over 60 years through the implementation of collective technical, economic, marketing and communication actions.

Are you passionate about the world of wine? Do you like taking on new challenges? Come and join the Inter Rhône teams!

Since June 2022, Inter Rhône has been labeled "Engagé RSE" confirmed level.

In the test, this approach, instills the flexibility necessary for all professions to reinvent themselves, it strengthens our territorial network, it brings out solidarity synergies and it consolidates the links with our stakeholders. We capitalize on this strength in order to be an interprofession at the service of all appellations by taking care of people and the environment, from the land to the bottle of wine.

Based on shared values ​​of collective, commitment and service, our employees are all actors in this approach that gives ever more meaning to our activities.

In order to maintain the balance between economic efficiency, respect for the environment and social progress in a sustainable and unifying approach, Inter Rhône wishes to set an example and involve its stakeholders.

Consistent and strong commitments associated with concrete and measured actions.

• Structure strategic management: an annual consultation of all stakeholders and an annual satisfaction survey of members.
• Structure and organize HR to respond to missions with finalized management of jobs and skills.
• Maintain staff motivation: a Quality of Life at Work action plan managed by HR and collaborative workshops involving all employees.

• Make the Institut Rhodanien a true center of applied research and innovation at the service of our appellations: a 3-year strategic plan and a roadmap implemented from 2021.
• Analyze the markets: implementation of the New Economic Indicators for better interprofessional management.
• Promote AOCs by promoting hierarchy, highlighting environmental labels, and color diversification.
• Promote knowledge of appellations: more than 10,000 consumers and prescribers trained in our AOCs each year.
• Invite to the joint discovery of wine, terroirs and people: support operators in the tourism development of their cellar, via the Rendez-Vous Terroirs charter.

• Implement a Responsible Purchasing policy for Inter Rhône.
• Promote the practices and professions of the sector: 120 partner schools and training institutes.
• Promote responsible consumption: 100% of Inter Rhône events comply with the “Responsible Consumption” charter.
• Promote the institution on the local and national scene: 60,000 impressions on institutional social networks (Twitter and LinkedIn).
• Reduce our internal environmental impact and in the actions carried out: 50% of the budget of the Institut Rhodanien allocated to environmental R&D projects.

Maison des vins d'Avignon
6 Rue des Trois Faucons 
84024 Avignon Cedex 1 
Phone: +33(0)4 90 27 24 00
Mail: contact@inter-rhone.com

Maison des vins de Tain-l'Hermitage
485, Avenue des Lots
22600 Tain l’Hermitage
Phone: +33(0)4 75 07 88 81
Mail: accueiltain@inter-rhone.com

2260 Route du Grès
84100 Orange
Phone: +33(0)4 90 11 46 00
Mail: contact@institut-rhodanien.com